Goodwipes

Flushable butt wipes brand, Goodwipes, has taken over TP aisles across the US. With their product affinity locked and loaded, the Goodwipes team was ready to take their look to the next level. We developed a brand strategy and translated the new direction to a full suite of brand touchpoints — ranging from video to mascot design.

Production Company:
Juice Factory Media

Director/DP: John Roche
Director/DP: Ben Martin
Creative Director: Maria Guilbault
Lead Brand Designer: Meagh Cafferty

Every brand has a story.
What’s yours?

Still reading? Might we suggest…

“Are you kidding? There is no one more worthy of holding your brand identity in their hands than Soul&Story. You’ll be happy. You like being happy don’t you?”

  • Mike, Soul&Story Client